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Triple bottom line keeps ESG grounded

Balance people, planet, and profit.

The triple bottom line (people, planet, profit) expands success beyond financial metrics so sustainability becomes part of everyday decisions. Use this guide to learn what it means, why it matters, and how it supports ESG plans.

Triple bottom line illustration

What does the triple bottom line actually mean?

Triple bottom line (TBL) reporting looks at how your actions affect people, planet, and profit in parallel so ESG strategies stay balanced.

1994
Origin

John Elkington coined the term in 1994 to expand corporate performance beyond financial outcomes.

69%
Reporting uptake

BDO research (2023) shows 69% of companies now reference people + planet metrics in annual reporting.

+20%
Value lift

Deloitte finds firms balancing people, planet, profit outperform peers on long-term value by 20%.

People, planet, profit pillars

 

People. Labour standards, safety, diversity, wellbeing, and community partnerships.

 

Planet. Energy, emissions, water, waste, and biodiversity impacts.

 

Profit. Financial health, innovation, and governance needed to reinvest in people and planet.

DRIVING VALUE

Why triple bottom line now drives ESG value

Protects resilience. Balancing people, planet, and profit keeps stakeholder relationships healthy and operations resilient.

Supports compliance. Frameworks such as CSRD, ISSB, and GRI expect clear linkages between sustainability outcomes and financial performance.

Signals credibility. Investors and lenders want evidence that growth plans consider social and environmental dependencies.

Builds internal alignment. Teams understand ESG faster when they see people, planet, and profit stories side by side.

MYTHS

Triple bottom line vs ESG myths

  1. "Triple bottom line replaces ESG." TBL is a lens that complements ESG disclosures, not a rival.
  2. "Only large corporates can use it." Smaller businesses can apply people-planet-profit thinking in everyday decisions.
  3. "It's just marketing." When tied to metrics and owners, the triple bottom line becomes a practical planning tool.

EMBEDDING IN ORGANISATIONS

How businesses embed the triple bottom line

  1. Observe current impact. Use existing HR, sustainability, finance, and community data to see how decisions affect people, planet, and profit.
  2. Agree on shared objectives. Discuss which people and planet topics are material and link them to financial targets.
  3. Define readable indicators. Shape metrics, stories, and dashboards that connect ESG work to business outcomes.
  4. Share progress often. Bring people, planet, and profit updates into board packs and town halls so the mindset sticks.

How to address triple bottom line across the business

Bring cross-functional teams together

Engage teams that represent people (HR, health), planet (sustainability, operations), and profit (finance, strategy).

Connect to existing plans

Link TBL objectives to procurement, IT, product, and community plans so resources align.

Grow maturity step by step

Use plain-language definitions, real examples, and current evidence, then grow sophistication as confidence builds.

FAQS

Triple bottom line frequently asked questions

What does the triple bottom line include?

It includes people (social), planet (environmental), and profit (economic) metrics that you track together.

Do we need new systems before using it?

No—start with the data and relationships you already have, then add tools once objectives are clearer.

How detailed should reporting be?

Share enough context so boards, lenders, and communities see how people + planet metrics link to financial goals.

When should we introduce technology?

Bring platforms like Drova in once objectives, owners, and cadence are clear so people/planet/profit tasks stay connected.

Drova unites sustainability and ESG objectives, tasks, and reporting so triple bottom line plans stay visible from board packs to frontline teams.

Ready to keep triple bottom line insight in focus?